Type of Presentation

Oral

Session Title

General Food and Food Security Topics

Description

An example of successful public engagement will be presented in this session through a panel discussion that includes experts from non-governmental organizations and the restaurant industry. Vancouver was recently named one of the Top 10 Foodie Tourism Destinations in the World Lastly by Travelocity (2014), specifically for its substantial commitment to sustainable seafood. Following an overview of some success stories of the Vancouver Aquarium’s Ocean Wise program to date (namely within Vancouver and surrounding area), panel participants will discuss the ways in which their businesses or organizations have successfully engaged the community to raise awareness of sustainable seafood, while also promoting the consumption of local fish and shellfish species from the BC coast. As well, in keeping with the overarching conference theme of Strengthening Connections in Changing Times, a specific emphasis will be placed on the importance of collaboration between these different groups (NGOs, fishing industry, chef community) and how this connection ensures cohesion in messaging and builds trust with seafood consumers. Participants will also discuss some of the biggest challenges and limitations of promoting the message of sustainable seafood to a broader audience (e.g., Canada-wide, different ethnic groups) and the future direction of the Ocean Wise program.

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Local and ocean-friendly: An overview of the sustainable seafood movement in Vancouver

2016SSEC

An example of successful public engagement will be presented in this session through a panel discussion that includes experts from non-governmental organizations and the restaurant industry. Vancouver was recently named one of the Top 10 Foodie Tourism Destinations in the World Lastly by Travelocity (2014), specifically for its substantial commitment to sustainable seafood. Following an overview of some success stories of the Vancouver Aquarium’s Ocean Wise program to date (namely within Vancouver and surrounding area), panel participants will discuss the ways in which their businesses or organizations have successfully engaged the community to raise awareness of sustainable seafood, while also promoting the consumption of local fish and shellfish species from the BC coast. As well, in keeping with the overarching conference theme of Strengthening Connections in Changing Times, a specific emphasis will be placed on the importance of collaboration between these different groups (NGOs, fishing industry, chef community) and how this connection ensures cohesion in messaging and builds trust with seafood consumers. Participants will also discuss some of the biggest challenges and limitations of promoting the message of sustainable seafood to a broader audience (e.g., Canada-wide, different ethnic groups) and the future direction of the Ocean Wise program.