Presentation Title

Puget Sound Spill Kit Incentive Program - A community based social marketing approach to stormwater outreach

Session Title

Moving beyond education and outreach to behavior change

Conference Track

Engagement

Conference Name

Salish Sea Ecosystem Conference (2016 : Vancouver, B.C.)

Contributing Repository

Digital content made available by University Archives, Heritage Resources, Western Libraries, Western Washington University.

Type of Presentation

Oral

Abstract

ECOSS, a non-profit based in South Seattle providing sustainable solutions for all, expanded its small business spill kit outreach program with a grant from Puget Sound Partnership and other funders. This program provided spill prevention plans, spill cleanup kits, employee trainings, and support materials to affect behavior change in at least 30 jurisdictions, in three counties, at over 2,800 businesses in six languages during a two-year period. By applying social marketing techniques, ECOSS’s spill kit outreach program increased environmental performance by creating awareness of spills and their impact on local water resources while improving businesses’ and agencies’ economic bottom line.

Rights

This resource is displayed for educational purposes only and may be subject to U.S. and international copyright laws. For more information about rights or obtaining copies of this resource, please contact University Archives, Heritage Resources, Western Libraries, Western Washington University, Bellingham, WA 98225-9103, USA (360-650-7534; heritage.resources@wwu.edu) and refer to the collection name and identifier. Any materials cited must be attributed to the Salish Sea Ecosystem Conference Records, University Archives, Heritage Resources, Western Libraries, Western Washington University.

Language

English

Format

application/pdf

Type

Text

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Puget Sound Spill Kit Incentive Program - A community based social marketing approach to stormwater outreach

2016SSEC

ECOSS, a non-profit based in South Seattle providing sustainable solutions for all, expanded its small business spill kit outreach program with a grant from Puget Sound Partnership and other funders. This program provided spill prevention plans, spill cleanup kits, employee trainings, and support materials to affect behavior change in at least 30 jurisdictions, in three counties, at over 2,800 businesses in six languages during a two-year period. By applying social marketing techniques, ECOSS’s spill kit outreach program increased environmental performance by creating awareness of spills and their impact on local water resources while improving businesses’ and agencies’ economic bottom line.